Pakistani YouTubers registered a landmark year in 2025 as creators across the country achieved unprecedented subscriber growth and international reach. More than 95,000 Pakistani channels crossed the 10,000-subscriber mark, while over 13,000 channels surpassed 100,000 subscribers and more than 1,000 creators now boast 1,000,000 or more followers.
Audience patterns show a clear global appetite for Pakistani content, with over 60 percent of watch time coming from viewers outside the country. That international engagement helped local creators win new audiences and build cross-border followings, strengthening the position of Pakistani YouTubers in the global creator ecosystem.
Growth on connected TV platforms also rose as long-form, high-quality productions found larger screens and new viewers. Genres such as drama reviews, food vlogs, travel shows and podcasts became signature formats for Pakistani channels, while a marked increase in edutainment helped boost financial and economic awareness among online audiences.
The expanding creator economy is creating tangible employment and business opportunities for producers, talent and support services across Pakistan. As digital content gains momentum and professional standards rise, Pakistani creators are carving a durable place in the international market and setting the stage for further growth.
